You cannot force ChatGPT to recommend your restaurant, but you can make the facts an AI needs easy to find and check. Publish accurate text for your menu, hours, address, booking link, and dietary details.
- Make one canonical restaurant page. Put the restaurant name, address, phone, hours, booking path, ordering path, and last-updated date in visible text. Keep the page reachable without a login or an interactive map that hides the facts.
- Publish the menu as text. A PDF can help, but important menu items should also be readable HTML. Include prices only when they are current, and label seasonal or limited items. Remove old menus rather than leaving several conflicting versions indexed.
- Explain the occasion. Say what the restaurant is suited for, the service style, reservation rules, accessibility information, and any real dietary handling. Use plain statements that staff can keep current. Do not write claims that depend on a review or a competitor's page.
- Keep hours and links synchronized. Check the first-party site, booking page, ordering page, map listing, and social profile. A diner who finds an old hour will experience a real failure even if another page is correct. Record the date and owner for the next check.
- Add useful structured data when it matches visible text. Google says structured data helps it understand pages, but it does not guarantee a search appearance. Accuracy matters more than filling every field. Validate the markup after meaningful changes and remove fields the page cannot support.
- Treat
llms.txtas optional. Google states no special AI text file is required for its AI features, so the file is not a way to earn a recommendation. If you keep one, make it a concise directory pointing to the canonical profile, menu, hours, booking page, and contact path. Keep it factual and owner-controlled. It is a map for machine readers, not a place to make unsupported superlatives. - Make the page easy to cite. Use descriptive headings, stable URLs, short answer-first paragraphs, and links to source pages. If a fact changes, update the page and the date together. Never publish private customer details to improve discoverability.
- Test the diner journey. Ask an AI a neutral question, check the answer against your canonical page, and fix the source when it is wrong. You can improve the evidence and the path, not command the recommendation. spotr can help an owner track public facts and draft the next correction.
The practical standard is simple: a diner should be able to verify the answer without guessing which page is current. If your hours, menu, and booking path disagree, make the first-party page the source of truth before adding more machine-readable text.
Sources
- Google AI features and your website (accessed 2026-10-14)
- OpenAI ChatGPT search guidance (accessed 2026-10-14)